SurferSEO Review: the Best On-Page SEO Tool

If you want to create content fast that ranks higher on Google, you must check out SurferSEO. My in-depth SurferSEO review will examine its features, usability, and results. I will give you the facts and insights about what makes Surfer one of the best SEO Tools (if not the best!) for bloggers.



  • SurferSEO provides a complete set of SEO tools at a fair price
  • The Content Editor is amazing and makes the creation really easy
  • Surfer AI is the best AI tool out there


  • The Keyword Tool struggles with low-volume keywords.

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SurferSEO Key Features

  • SurferSEO provides a comprehensive suite of tools, including a Content Editor, SERP Analyzer, Keyword Research Tool, and On-Page SEO Audit tool, utilizing AI and data to optimize content strategies for better search rankings.
  • Real-time optimization features of SurferSEO offer tailored content recommendations, and a Plagiarism Checker ensures unique content, while SERP Analyzer and Keyword Research Tool provide insights and content gap analysis.
  • SurferSEO offers diverse pricing plans suitable for individuals and large agencies and delivers exceptional efficiencies and search engine ranking improvements.

SurferSEO Overview

SurferSEO Overview

Using Surfer SEO is like having your own personal SEO mentor. This powerful tool includes a range of features that are designed to optimize websites and improve their rankings on search engines.

It allows you to significantly boost the visibility of your website in google’s search results, giving you a competitive edge.

But it offers more than just optimization techniques – SurferSEO offers guidance on key areas such as content optimization, keyword research, SERP analysis, and ways to outpace competitors.

After using SurferSEO for months now, I can confidently say that this tool is an invaluable asset for any professional involved in search engine optimization.

What I particularly love about Surfer is that it saves time!

It allows me to automate many essential SEO-related tasks and provides data-driven recommendations, making creating a comprehensive content strategy effortless.

SurferSEO’s Core Features

SurferSEO offers many valuable features to help you scale your content creation and rank higher on Google.

With tools like Content Editor, SERP Analyzer, Keyword Research Tool, and On-Page SEO Audit tool, Surfer is the most complete solution to create content fast and that ranks.

One of the standout features of SurferSEO is its use of advanced technologies like Big Data, AI, and Machine Learning, which contribute to more accurate recommendations on word placement, visual cues, and term prominence in content optimization.

Additionally, the platform also provides users with valuable insights on elements like ideal word count, titles, and keyword usage through its fundamental tool – Content Editor.

Through strategic analysis using correlational SEO data, SurferSEO provides complete information regarding key factors for successful on-page search engine optimization (SEO).

How SurferSEO Works

SurferSEO uses its own algorithms and the concept of True Density to improve SEO.

By analyzing elements such as word count, images, and keyword relevance, this platform offers a sophisticated approach to boosting your site’s visibility.

With True Density, SurferSEO can identify areas where your content may be lacking based on specific words used. This analysis of relevant keywords helps guide optimization efforts by recommending adjustments in keyword density.

It provides data-driven insights that allow you to make informed decisions when optimizing your content.

In conclusion, Surfer is a valuable partner in driving organic traffic and improving overall SEO performance for your website.

SurferSEO Content Editor: Create High-Quality Content Fast

SurferSEO Content Editor

The Content Editor is my favorite feature that SurferSEO offers. I like it because it is super easy to use and allows me to produce quality content that appeals to my audiences and search engines.

The Content Editor offers various features, such as an Outline Builder, Content Score, Content Structure, and Terms.

With the integration of Surfer AI, this tool allows me to research, write, and optimize my articles in minutes.

It provides real-time suggestions to optimize content, while NLP-ready keywords support the creation.


SurferSEO Content Editor is the ultimate tool for crafting high-quality content. Get real-time guidance as you write, ensuring your words align with top-ranking pages. Maximize the impact of your article and drive engagement seamlessly with their intuitive editor.

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How to Use the Content Editor: Step-by-Step

  1. Insert the Targeted Keyword and click on Create.
  1. In a few minutes, the content editor interface is ready. Just click on the keyword to open it.
  1. Now that you have opened the Content Editor Interface, you can insert the headings with AI. However, before proceeding, I recommend you check the Customize option (see below).

In the Customize section, you can change the competitor websites that Surfer SEO should analyze. This is particularly useful and can help you set up Surfer SEO to have the same search intent as your content and create the same content type as yours. However, I recommend avoiding making changes unless you know what you are doing.

In addition, you can review and edit the Content Structure

Review the Terms to Use and the Topic & Questions to consider when you write your article.

  1. Once you have customized the settings, you can insert Headings and start writing.

Real-Time Optimization

Now that you are ready to write your article let’s check out how the Content Editor can help you write the best article through its ability to optimize content in real-time.

While writing or editing your content, the Rich Text Editor provides instant feedback on optimizing it based on data from highly ranked pages.

This includes suggestions for:

  • Word count
  • Headings
  • Paragraphs
  • Number of images
  • Semantic keywords and how many times they should appear in the body of the article (listed from most important from top to bottom)

These features are all important elements for improving search engine rankings.

And to top it all, to tell you if you are doing a good job, you have the Content Score.

Tip: while the final score counts, don’t sacrifice the quality of your article for a higher Content Score. An article that scores around 70 is well-written from an SEO standpoint.

Plagiarism Checker

Another tool that SurferSEO offers is a plagiarism checker that guarantees the uniqueness of your material. 

This tool utilizes an advanced algorithm to scan for duplicated content online and ensure that your work stands out as fresh and authentic. 

The feature can be accessed within the SurferSEO web app, allowing users to check their drafts directly.

The plagiarism checker comes with various key features:

  • It can be used multiple times on one draft without limitations.
  • A recommended 10-minute wait time between each check ensures optimum results.
  • This function provides peace of mind, knowing your content will always maintain its unique quality.

Note: external documents, such as those created in Google Docs or on Jasper, are not supported by this tool.

What is Surfer AI

Surfer AI Overview

Surfer AI is a powerful on-page SEO tool that revolutionizes content creation and optimization. 

Surfer AI aims to simplify the process of content creation by leveraging natural language processing and AI models, including the advanced GPT-4 engine. 

It offers features such as blogging templates, anti-AI detection, and custom knowledge integration to help users optimize content, analyze search engine result pages (SERPs), and improve search engine rankings. Surfer AI’s capabilities include:

  • Maintaining optimal keyword density.
  • Generating outlines based on SERP data.
  • Providing real-time editing suggestions through its Surfy AI assistant.

While it may have some drawbacks, such as occasional issues with custom knowledge and potential limitations in the absence of competition, Surfer AI benefits bloggers, content agencies, and SEO experts looking to enhance their content strategy and achieve better search engine rankings. 

The tool costs $29 per article, offering a cost-effective solution for content creation with the potential to save money on hiring external writing services.

How Surfer AI Works

Utilizing Surfer AI is a straightforward process that involves several key steps.

  1. The first step is selecting a target keyword.
Surfer AI Content Editor Keyword input
  1. Next, users choose a blog post template from options like product reviews, product roundups, or informational blog posts. You can also choose the tone of voice and boost the anti-AI detection. Note: a cool feature is the “Custom Knowledge”, which helps the user to infuse unique perspectives and brand-specific information into the AI-generated article, improving its captivation and relevance.
Surfer AI Content Editor Setting
  1. Identifying and selecting relevant competitors for the chosen keyword is the third step. This involves analyzing the SERP to understand competitor strategies and tactics, allowing effective optimization of content to outperform them in search engine rankings.
Surfer AI Competitors Articles
  1. After generating the blog post outline, we get to edit the outline. This allows for fine-tuning and necessary adjustments to meet specific requirements before creating the content
Surfer AI Content Editor
  1. Finally, we click on “Let’s write“, and in a matter of minutes, we have a well-drafted article with a high SEO score. It is that simple to use and can truly help you scale up your content creation process.

SERP Analysis with SurferSEO

Mastering SERP Analysis with SurferSEO

Understanding your competition is crucial in creating compelling content, and this is where SurferSEO’s SERP Analyzer becomes essential.

This tool offers insights on top-performing websites for specific keywords, their content organization, and important factors that contribute to SEO success. By utilizing this valuable data, you can gain a competitive advantage.

Data-Driven Insights

The SERP Analyzer is an invaluable source of data-driven knowledge.

It offers a breakdown of key factors for analyzing competitor pages, providing insight into the structure, visibility, and performance that contribute to their success in ranking among Google’s top results.

It has over 500 ranking elements categorized under NLP, search visibility, backlinks, structure, and more.

The SERP Analyzer truly provides comprehensive insights. One of its unique features includes sentiment scores based on its NLP analysis, which can impact a page’s potential rank by indicating the perceived positivity or negativity within its content.

Additionally, the analyzer highlights information such as word count and content formats used by existing first-page rankings for selected keywords – essential benchmarks against high-performing pages.

In addition, it can show you the common backlinks amongst competitors, serving as guidance toward possible link-building opportunities.

Content Gap Analysis

The SERP Analyzer has a helpful feature that allows users to conduct content gap analysis. 

This tool examines the top-ranking pages and offers insights into the successful strategies of competitors’ content, helping users understand why their own may not be performing as well. 

Through graphical representations, the Surfer SEO analyzer highlights areas where improvements can be made. 

With SurferSEO, you can:

  • Selectively compare against specific competitors
  • Increase accuracy in identifying gaps by focusing on direct competition only
  • Utilize the True Density metric to find underutilized or overused keywords compared to top-ranking webpages.

On-Page SEO Audits: Discover Hidden Opportunities

On-Page SEO Audits

SurferSEO’s audit tool can help you identify potential areas for improvement in your website’s search engine optimization.

It thoroughly examines each page and targets any issues that could be hindering your rankings on search engines.

This includes elements like title tags, meta descriptions, headings, and internal linking.

In addition to the regular on-page SEO factors mentioned above, SurferSEO also offers a content audit feature that identifies gaps in content strategies and provides actionable recommendations for improvement.

This can significantly enhance page rankings by updating older posts with current information and ensuring they are well-maintained.

This analysis can reveal insights into character counts, hidden text, density of query words, and titles – all key considerations when optimizing web pages according to Google’s ranking preferences.

Comprehensive Reports

The On-Page SEO Audit provides in-depth guidance for improving search ranking through content improvements.

The audit reports can help you optimize title tags, headings, body text, images, and alt text to increase the relevance of your page’s keywords and improve its word count.

It will also analyze keyword density, usage of partial match keywords, and page load time to gain insights into technical and content-related factors.

Furthermore, it will provide you with detailed reports, including data on H2 headings number and average links, which are important aspects in developing an effective SEO strategy.

By providing a clear roadmap for necessary changes, you can easily boost the overall performance of your website’s SEO through quality content creation.

Prioritized Recommendations

The Audit tool of SurferSEO provides prioritized suggestions by analyzing the patterns and common factors among top-ranking pages for a specific keyword. 

These recommendations are based on the correlation between various ranking elements and higher search engine rankings. 

Note: not all variables hold equal weight in influencing rankings; hence, you should use your judgment to focus on crucial issues.

While striving to mimic successful SEO strategies used by highly ranked pages, practical insight must be applied when using the Audit tool’s data. SurferSEO acknowledges that although its analysis offers detailed insights, each user must determine which optimizations will have the maximum impact on their unique content through an effective SEO review process.

One suggested tactic for optimizing content is regularly updating it to maintain relevance and freshness, thereby improving its chances of appearing higher in search results.

Another significant aspect is improving your site’s performance in search engine rankings by focusing on quality internal linking. This will effectively guide readers and enable them to find content more easily. 

This practice has been emphasized considering how timely updates & efficient internal linking can greatly boost your ranks. 

It is a critical consideration for every website owner looking to maintain top positions on the search engine’s ever-changing algorithm.

Keyword Research with SurferSEO

Keyword Research Mastery with SurferSEO Review

Conducting thorough keyword research is essential to any successful SEO strategy, and SurferSEO’s Keyword Research Tool aims to simplify this process.

However, I must say it does struggle with low-difficult keywords, which seems to be the lacking element.

What I like about it is how quickly you can build topical authority through the cluster Surfer can provide you. Each cluster contains several keywords that fall under the main keyword, which also falls into the niche or broad keyword you entered initially.

This strategic method saves valuable time during the initial stages of keyword research and improves efficiency when creating new website content based on these insights.

Needless to say, you also have access to the Search Volume and Keyword Difficulty so you can make an informed decision on what keyword to target in your next blog post.

SurferSEO Pricing Plans

SurferSEO offers a range of pricing options to suit different needs, with monthly and yearly payment plans available.

Here is the overview of the Monthly plans.

The prices vary from $89 to $399 per month. For those on a tight budget or smaller businesses, the Basic plan is priced at $89 per month and allows for up to 36 articles a month and basic keyword research.

The Scale plan costs $129 per month and caters to growing businesses by providing NLP analysis and an increased limit of up to 120 monthly articles.

If you want to leverage the power of AI, you can choose theScale AI plan.

The price is $219 per month, offering you up to 120 articles and 10 AI articles monthly. However, you should know that you can purchase AI credits even when selecting the Essential plan.

Meanwhile, agencies and larger companies may opt for the Enterprise plan, which costs $399 monthly and offers advanced features such as API access, white-label reporting, and SERP Analyzer.

The yearly plan offers you a discount of about 22/23% on the monthly fees mentioned above.

In general, I would recommend you consider the annual plan if you blog seriously.

Evaluating SurferSEO Alternatives

When looking for alternative options to Surfer SEO, it is useful to explore other choices that may offer improved keyword research data, even if they lack the extensive range of tools provided by SurferSEO. 

The two top alternatives are Frase and Page Optimizer Pro, both with unique features and pricing plans.

Other potential substitutes include Content At Scale and Jasper AI, which each have their own set of characteristics in terms of content creation and SEO features, along with varying price structures. 

However, Surfer SEO stands out due to its all-inclusive approach towards SEO, specifically when it comes to optimizing content.  

Frase Comparison

Frase is focused on the content creation aspect of SEO, providing a range of tools to assist in creating optimized and quality content.

It does not cover research and optimization after publishing as extensively as SurferSEO does.

Page Optimizer Pro Comparison

While SurferSEO offers a comprehensive platform for analyzing content, conducting keyword research, creating optimized pages, and auditing existing ones, Page Optimizer Pro focuses specifically on optimizing already published content.

Although it provides suggestions through its Chrome add-on and evaluates the on-page SEO score for targeted keywords, like Serp Analysis does, it lacks an all-in-one solution for tasks such as Content Optimization or new content creation.

Final Thoughts on Surfer SEO

Overall, SurferSEO provides a comprehensive set of SEO tools to enhance your website performance.

The Content Editor Tool, in particular, is amazing. This tool alone would make Surfer SEO a fantastic tool worth its price. However, you can get so much more.

Surfer offers you many tools, including website optimization features, search engine ranking improvement capabilities, SERP analysis options, and content creation assistance – making it a convenient all-in-one platform for all your SEO requirements.

In conclusion, whether you are just starting out or want to elevate your content strategy and streamline the process of creating quality content, look no further than SurferSEO.

Frequently Asked Questions

Is Surferseo legit?

SurferSEO is a trustworthy tool known for its effectiveness in enhancing website search rankings. It has gained credibility among users and is considered highly reliable.

Don’t hesitate to give SurferSEO a chance, as it can greatly improve your website’s visibility and ranking.

Is Surfer SEO better than Cora?

Your choice between Cora SEO and Surfer will ultimately depend on your individual needs. If you require advanced analysis capabilities, then it is recommended to use Cora SEO. If user-friendliness is a top priority for you without sacrificing powerful features, then Surfer would be the better option to consider.

What are the benefits of Surferseo?

Surfer SEO offers the advantage of conducting an analysis on your competitors’ keywords and content to enhance the visibility of your own in search results. By using this tool, you can pinpoint low competition keywords and areas that present room for improvement.

Is Surfer AI worth it?

Utilizing Surfer AI can be beneficial in generating high-quality, informative blog content. It offers a time-saving solution for producing SEO-friendly material. When it comes to overall content creation needs, extensive editing may be necessary as the tool primarily focuses on informational posts rather than diverse types of content.

What is SurferSEO?

With the help of SurferSEO, users can effectively enhance their website’s search engine optimization and boost its visibility on popular search engines. This advanced SEO tool offers valuable insights for improving search engine rankings and provides data-backed recommendations to strategize content creation efforts.

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